U.S. Market Favors Bridal Jewelry, H SI Stones, Says De Beers
By Rob Bates, Senior Editor
JCK
The U.S. diamond market is built on bridal jewelry and H SI stones less than a carat, says a new market outlook from De Beers obtained by JCK.
The company’s surveys say the best-selling diamonds in the United States fall in the 0.5–0.99 ct. range, with H or better color and SI clarity.
The market also mostly favors bridal jewelry, with engagement ring sales outpacing other sales of other types of...